DEBOSKI & Co. BRAND and web DESIGN.

Branding Website Marketing

The project goals

Brief

Deboski & Co. wanted a professional business brand that would be the foundation for a wide range of financial service instruments.

The goal was to design a logo that was strong but timeless, an identity system that was simple and clear and a website that highlighted the unique capabilities of Deboski & Co. All of the core materials would be the basis for future marketing initiatives and client engagement.

business man holding an small business website design in an ipad

The brand colors and typography

Brand

A timeless color scheme and typography treatment was used to create a sense of security while still being modern and relevant. The addition of subtle graphic elements from financial charts added an additional level of visual support.

Color

#659E9D
#22383B
#BFAD8F
#CADCDA

Typography

Montserrat font style guide

brand kit with open sans fonts
Deboski Logo design small business logo design in a ipad

Responsive website design

Website

A website was designed featuring the proprietary approach of Deboski & Co. along with its philanthropic initiatives. The design look was extended across the secondary page templates, blog index and blog post pages.

small business website design

Identity & marketing kit design

Marketing

A identity package with business cards, folders and informational inserts was designed to assist the marketing team in communicating the financial service offerings.