E! Live From the Red Carpet motion design promo package
Project Goals
E! TV wanted to create a graphics package to wrap all of it’s award show programming for the year. The design package covered eight award shows and extended through to online and social media initiatives.
Joseph Kiely worked with a team of animators and designers at Known (formery Stun Creative) to concept, design and art direct the motion graphics package for E! Live From The Red Carpet.
![E! live from the red carpet online](https://kielydesign.com/wp-content/uploads/2020/04/feature-live-from-the-red-carpet-02-1024x576.jpg)
Graphics package style guide
The E! Live From The Red Carpet color and texture was directly inspired by the glamorous awards themselves. Red came from the carpet, silver and gold from all the sparkling dresses and everything was wrapped in black tie sleekness.
#E52E23
#000000
#B9B9B9
#CAAF60
![Ostrich Sans Brand typography for an entertainment brand](https://kielydesign.com/wp-content/uploads/2020/04/e-ostrich-sans-bold@2x.png)
![Ostrich Sans Brand typography for an entertainment brand](https://kielydesign.com/wp-content/uploads/2020/04/e-ostrich-sans-regular@2x.png)
![E! live from the red carpet silver martini glass and gold typography](https://kielydesign.com/wp-content/uploads/2020/04/03-E_LRC_AFTERPARTfeatured-lrc-martini-scaled.jpg)
![E! live from the red carpet with gold typography and a silver champaign glass](https://kielydesign.com/wp-content/uploads/2020/04/E-live-from-the-red-carpet-12-1024x576.jpg)
![E! live from the red carpet with graphic angle shapes](https://kielydesign.com/wp-content/uploads/2020/04/E-live-from-the-red-carpet-09-1024x576.jpg)
![E! live from the red carpet with red type and silver equalizer bars](https://kielydesign.com/wp-content/uploads/2020/04/E-live-from-the-red-carpet-02-1024x576.jpg)
![E! live from the red carpet with a sparkling gold graphic dress shape](https://kielydesign.com/wp-content/uploads/2020/04/E-live-from-the-red-carpet-11-1024x576.jpg)
![E! live from the red carpet with hairstyles](https://kielydesign.com/wp-content/uploads/2020/04/featured-hair-live-red-carpet-1024x576.jpg)
![E! live from the red carpet with a silver dress and gold hair](https://kielydesign.com/wp-content/uploads/2020/04/E-live-from-the-red-carpet-13-1024x576.jpg)
The red carpet and after party graphics package
The graphics package covered all the Red Carpet events and after party events. Martini’s, champagne and rocking music seemed appropriate for the celebration.
![E! live from the red carpet with limo and typography that says all red carpets lead to E](https://kielydesign.com/wp-content/uploads/2020/04/E-live-from-the-red-carpet-04-1024x576.jpg)
![E! live from the red carpet with silver typography](https://kielydesign.com/wp-content/uploads/2020/04/E-live-from-the-red-carpet-07-1024x576.jpg)
![E! live from the red carpet with golden bubbles](https://kielydesign.com/wp-content/uploads/2020/04/E-live-from-the-red-carpet-06-1024x576.jpg)
![E! live from the red carpet with piano keys](https://kielydesign.com/wp-content/uploads/2020/04/E-live-from-the-red-carpet-03-1024x576.jpg)
![E! live from the red carpet tune in end page with a champaign glass and gold bubbles](https://kielydesign.com/wp-content/uploads/2020/04/E-live-from-the-red-carpet-05-1024x576.jpg)
Awards all season long on air and online
This graphic package ran all season long creating a consistent look for one of E!’s most important TV and online franchises. Check out E! online to follow the awards and get a taste of Hollywood POP of Culture.
![E! live from the red carpet online and on a ipad and smart phone](https://kielydesign.com/wp-content/uploads/2020/04/E-lrc-go-online-1024x576.jpg)
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